Our ESG 
strategy

The communities among whom we work and live rightly expect us to act with the highest integrity and to work tirelessly to improve our social and environment impact.

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Tony Dunnage, Global ESG Director, describes our distinctive approach to sustainability

Our purpose is to forge a path to a healthier future for moments of relaxation and pleasure and it guides how we approach our environmental, social and governance (ESG) responsibilities.

Our core product – tobacco – has a serious negative impact on health and, from that perspective, the best advice is always to not start smoking, and, if you do smoke, to give up. However, many consumers tell us they value our products for the moments of relaxation and pleasure they provide.

Acting with a challenger mindset, we believe that we can drive a healthier future for our industry by making a distinctive contribution to the environment, the communities where we work, and the wellbeing of our people.

We are committed to making a meaningful contribution to harm reduction by offering adult smokers a better choice of potentially less harmful products. And we have committed to being a net zero company by 2040 and to a series of challenging intermediate objectives to reduce our carbon footprint.

We regularly consult with our key stakeholders to ensure the way we prioritise our ESG efforts aligns fully with their expectations of us.

Right now, in addition to consumer health and climate change, we are focusing on six other key areas, spanning the full lifecycle of our products.

We have grouped these areas into three broad categories: healthier futures, positive contribution to society, and safe & inclusive workplace. Explore the three tabs below to find out more.


Consumer health

We are committed to strengthening our next generation products to make a more meaningful contribution to harm reduction by offering adult smokers a range of potentially less harmful products.

Climate change

We are committed to reducing our impact on the climate throughout our value chain, focusing on both mitigation and adaption.

Packaging & waste

We are committed to minimising waste associated with products, packaging and production processes.


Our ESG strategy is aligned with the relevant United Nations Sustainable Development Goals (SDGs).

 


Farmer livelihoods
& welfare

We are committed to engage with our suppliers to support and develop farming communities and promote sustainable agriculture.

Sustainable & responsible sourcing

We are committed to source products and services in a compliant, sustainable and socially conscious manner. We’ll work with our suppliers to ensure continuous improvements.

Human rights

We are committed to raising awareness and improving processes in our supply chains recognising the importance, influence and role we have in promoting and protecting human rights.


Our ESG strategy is aligned with the relevant United Nations Sustainable Development Goals (SDGs).

 


Employee health, safety & wellbeing 

We are committed to achieve world class occupational health, safety and wellbeing for all our stakeholders.

Diversity, equity
& inclusion

We are committed to creating a truly diverse and inclusive organisation that reflects our consumer base and the communities in which we operate.


Our ESG strategy is aligned with the relevant United Nations Sustainable Development Goals (SDGs).

 


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