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Chief Executive Stefan Bomhard led an Imperial Brands team hosting a capital markets event in New York on 27 June 2023.
Our 'Start with the Consumer' investor event showcased how we have built our consumer-facing capabilities and how they are supporting our operational and strategic delivery.
There were presentations by Chief Executive Stefan Bomhard and members of our Global Consumer Office, which was established under our five-year strategy.
Kim Reed, President and CEO, Americas Region showed how we are applying these capabilities to build the consumer relevance of our US brand portfolio.
We demonstrated how we are placing the consumer at the centre of our decision making by building our capabilities in consumer insights, portfolio and brand management, innovation, and through our portfolio of next generation products. There was no update to current trading beyond the half year results that were issued on 16 May 2023.
Watch this three-minute video to learn how our Sense Hub in Liverpool is at the leading edge of our transformation.
Q&A
"We are placing the consumer at the centre of our decision making by building our capabilities in consumer insights, portfolio and brand management, innovation, and through our portfolio of next generation products."
